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COMMERCIAL • 2022–2023
Digikala Jet Commercial Campaign
Client: Digikala Group
Role: Commercial Director & Post-Production Supervisor
Year: 2022–2023
Status: Verified Production
RESOLVE TIMELINE // 4K DCI ACES 2065-1
Final master frame output rendered from DaVinci Resolve color pipeline.
Technical Specifications & Camera Rig
Camera System: Cinema Rig 4K High Frame Rate (120fps)
Optics & Glass: Ultra-fast T1.5 Cine Primes
Aspect Ratio: 16:9 & 9:16 Social Multi-Deliverable
Color Pipeline: Brand-calibrated Rec.709
Delivery Format: Social Media 4K & Broadcast
Key Production Challenge
Conveying the abstract concept of 'under 30-minute delivery' into tangible visual thrills without relying on generic delivery scooter tropes.
Creative & Technical Solution
Dynamic whip-pans, stylized match cuts between kitchen chaos and courier acceleration, paired with punchy chromatic color pops in DaVinci Resolve.
انرژی، سرعت و ریتم معاصر
تبلیغات دیجیکالا جت نیازمند انتقال حس فوریت و سهولت بود. تمرکز روی سرعت نماها و استفاده از کاتهای در ضرباهنگ، باعث شد مخاطب در کمتر از ۱۵ ثانیه تمام پیام ارزش برند را دریافت کند.
Stills & Behind The Scenes
Planning a project of similar caliber?
Get in touch for technical consultation, production scheduling, and broadcast delivery specifications.